Personal brand portraits are images of you which communicate your story and your brand to your clients. People buy from people and offering them an insight into who you are will add authenticity to your brand message.
Why should you invest in a personal brand portrait?
If you are your business or your business trades in part on you as a person it makes sense it should be your face which clients associate with the business? Even with more than one person in the business, personal brand portraits allow clients to see the human side of the business and encourages them in the choice they have made to trade with you.
By investing in a personal brand portrait session you will gain a unique set of images which you can use across your social media and marketing channels. These images will give you a competitive advantage. If your client identifies with you as a person, no-one else can replace you as their preferred choice because there is no-one else that can be you.
What’s the difference between a brand portrait shoot and a headshot?
Quite simply the personal brand portrait offers an extra layer of authenticity and trust to your brand and your business.
A headshot portrait is suitable for LinkedIn and social media profile pictures but it lacks the focus on personality and story that personal brand portraits offer.